I AM PELLE - THE BLOG » Design

B-Reel or not to be?!?

admin — Wed, 25 Aug 2010 18:55:47 +0000

Somebody cool me down because this is going is going to be hot.

September 1st I am going to join the B-Reel team In New York City as Creative Director. I am really looking forward to this.

http://b-reel.com

Some B-Reel stats:
FWA hall of fame
32 FWA SOTD
03 FWA SOTM
01 FWA PCA
7 nominations in Cannes this year, taking home 5 statuettes.
and the list goes on…

Address:
79 Mercer Street, SOHO
New York City

Description:
B-Reel is a hybrid production company; specialized in the field of advanced digital productions, be it web, mobile, out of home or other media.

B-Reel was founded 1999 by the current owners with the same vision as today: to make inventive work, employ clever and good people and deliver to the smartest and most demanding customers in the world. We have done web campaigns, TV-Commercials, sites, banners, virals, games on mobile and web, web-TV shows, digital signage, TV graphics, white papers, book- and record covers.

The 25th of Jan 2010, Creativity dubbed B-Reel runner-up as prodco of the year. We were also the most rewarded interactive prodco of 2009. But one of the most rewarding parts of the first 10 years of B-reel life has been adding on to the knowledge and smartness about what we do, creatively, technically and production wise.

We work closely with our film production company, B-Reel Films. In integrated campaigns, that will help keep production tighter, while gaining in creativity, experience and expertise.

Back in 1999 we wanted to do something new, never done, innovative, in a connected and seamless media world. We still do.

Polaroid instant film cameras re-launch soon

admin — Tue, 19 Jan 2010 18:51:24 +0000

It has now a while since a group of people decided to take over and blow new life in to Polaroid’s otherwise closed instant film department. Recently Lady Gaga was appointed Creative Director for them ???? and the first camera will look like this and use the Polaroid 1000 film.

I really want it!

Source: Hypebeast

Lasse Pedersen gets a hug from FWA

admin — Fri, 08 Jan 2010 09:00:50 +0000

Today the site I have designed for hair and makeup guru Lasse Pedersen won a FWA SOTD award. The site is made together with Felix Nielsen aka Flexmotion who made the stunning implementation.

The site showcases Lasse’s work and features photos from the best photographers in Denmark. It’s focus is all about showing this content in the best possible way, and establishing it’s own identity.

This is the seventh FWA SOTD i have designed.

Now you have a perfect weekend like I intend to!

The Third & The Seventh – Fantastic 3D

admin — Thu, 07 Jan 2010 20:29:52 +0000

This has bounced around the interwebs today and it really deserves the attention it gets. This guy Alex Roman must really have some skills and an insane amount of time to pull off a video like this. You can see it in small above, but it deserves a full screen experience from Vimeo. See it here

Mike Giant – doodling on fixie girls

admin — Wed, 06 Jan 2010 09:00:43 +0000

Mike Giant – legendary tattoo artist and the man behind the brand REBEL8, has started a project called “Cyclists of San Francisco”

Some more pics after the jump and some more info here at his blog: skullzpress

EsQeemo – VinylCPH

admin — Tue, 29 Dec 2009 16:12:58 +0000

EsQeemo is the In2media contribution for VinylCPH which I made. I was one of thirty “artists” given a blank Toy2R Qee and I decided to make it in to an Es”Qee”mo.

Using spray, airbrush, fur and other materials this little creature came to life.

Visit VinylCPH.dk to make your bid on your favorite creation.

Looking back on 2009

admin — Wed, 23 Dec 2009 21:12:21 +0000

This year has been quite big for me and I have been involved in some great projects.

Here is a list of the major site launches this year:

Other major projects I have been involved with: